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Should I Hire A Web Designer?

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If your business doesn't have a website you might benefit from building one. Once you build your website you now have the ability to attract new customers, grow your audience, strengthen your brand identity, and get new business.

When a visitor lands on your site

you usually have a few seconds before they move onto the next one. Your web design is absolutely critical to your success in the digital world.

That is why it is good to take some time into finding and hiring a web designer for your online business.

Many entrepreneurs running their own business often get caught up in the details trying to pick the right color for the logo or background. This can go on for hours and even days, and may not be the best way to spend your time as a business owner.

Instead, you could be focusing your time and energy on growing the business and hire a website designer.

Most designers can quickly and easily finish most web design jobs, removing a lot of pain and headache associated with handling a new website, dealing with web hosting or choosing a Wordpress theme.

In this article we will cover

  • How is it like to work with a website designer?
  • How is it like to use a website builder and run your own website?
  • Our top picks for best freelance website designers.

In addition, we will also help you find the right web design service for your particular needs.

We made it easy for you to quickly browse through the best web designers that fit your budget, location, as well as align with your business goals and values.

At A Glance

  • Do I Need To Hire A Professional Web Designer?
  • How Do I Hire A Web Designer?
  • Where Can I Find The Best Web Designers?
  • Should You Hire A Web Designer Or Do It Yourself?
  • Hiring A Web Designer: Final Thoughts

Do I Need To Hire A Web Designer?

Whether you are starting a new project or working on your existing business, here are some key points you might want to consider when hiring a website designer:

  • You want to grow your business
  • You have a dedicated budget
  • You don't want to worry about doing the work yourself
  • You don't have the technical know how

Many traditional brick and mortar business owners often wait too long to go digital. Taking your business online might be the single best business decision you will ever make.

A business must do this one thing to be successful - be unique. What does that mean? It means that you should be catering to a specific type of audience, with a specific solution not seen anywhere else.

If you are trying to enter a market with your brand new offer, a simple basic website might not be the best choice to get attention. But a professionally designed website can separate an amateur startup from a real business.

Every business requires an individual approach in order to stand out from the crowd.

Skilled web designers will make sure your brand identity is not only preserved throughout the entire website but also stays uniform on all of your web pages. This ensures that your site is not just some cookie cutter template found on other websites but has an actual original design that is relevant to your niche and speaks to your customers.

Websites that make it in the long run will also have a stellar desktop and mobile experience. This is very important as the majority of Internet users browse the web on their phones.

Let's also not forget another important factor - speed. Today website speed is essential not only for user experience but also for Google. A fast site should load under 3 seconds. Anything above that would be detrimental for your rankings and visibility in the search engines.

When you might not need to hire a website designer?

  • If you enjoy building websites
  • If you are not worried about the technical aspects of building a website
  • If you want to save some money

If you answered yes, you can build your own DIY website using countless Wordpress themes available on the Wordpress framework. Wordpress is a modern Content Management System (CMS) used by the majority of the websites on the Internet.

Website Designer Definition

A website designer is a person that creates and builds websites using a combination of HTML, CSS, Javascript and many other technologies. A site can be composed of text, images, videos, links. Web designers focus on these key elements:

  • Layouts
  • Colors
  • Graphic design
  • Fonts
  • Content

One of the goals of a website designer is to make the design user friendly so that it is easy for your customers to find what they are looking for. The site also needs to stay true to the business model while being efficiently optimized for the search engines. Today, most professional designers offer basic websites with other added features such as:

  • Speed optimizations
  • Responsive design
  • Basic SEO
  • Custom Wordpress theme
  • Web hosting

In addition to that, a professional web designer has a feel for the overall user experience as well as an eye for a design that immediately captures attention (in contrast to small business owners that lack this). This not only includes a relevant design that speaks to your target audience but that is also easy to use and logical to navigate. All these elements must come together in an exceptional web designer.

At the same time a web designer can also be referred to as a web developer. This is because oftentimes these two skills overlap with each other. Keep in mind, not every web designer will be a web developer and vice versa.

What Is Web Design?

Web design is a process where a web designer builds a website that consists of subpages with the use of text, graphic design, videos, images, audio, and others. All these elements combined comprise a web page. These web pages are interconnected with each other using hyperlinks. All of them should point to the homepage creating a unique user experience.

Web designers are mostly responsible for the front end of a website (the visual part you can see) whereas web developers are focused on the back end (behind the scenes databases, servers, security solutions, etc).

Some of the features of a well-designed website include:

  • Fast
  • Easy navigation
  • Layout with all relevant informations and links
  • Proper use of color wheel
  • Copy that speaks to the target audience
  • CTAs, forms

Is A Web Designer Responsible For Marketing?

No. Freelance designers are primarily responsible for things like:

  • Logo
  • Design
  • Mobile friendly and user friendly
  • Layout
  • Colors
  • CTAs
  • Forms

A designer does not often deal with marketing campaigns, brand building, or even writing code for new sites.

Their primary job speaks for itself: web design and all visual aspects of it.

That being said, today many web designers recognize that creating a website that is only visually appealing might not be enough to get the most love possible from Google.

Modern web designers can often offer additional services which might include marketing, campaigns or even social media management.

Many businesses make the mistake of thinking that a web designer will fix all their web problems. That could not be further from the truth. The reality is that the best specialist specializes in one field. It is hard to expect from a web designer to be able to run ads for example.

On the other hand, due to advancing web technologies, web design and web development overlap more and more.

This is happening because website builders blend the visual aspect of web design with hard coded blocks in web development.

To go further with customizations, each block can have a custom element that allows for inserting your own lines of code. Pretty nifty!

Another thing to keep in mind is the fact that your website is an extension of your brand.

Branding is done primarily by you or by a branding department in your company. Your website merely helps to communicate your brand to your audience.

Where Can I Find The Best Web Designer?

As there are many talented freelancers creating beautiful, fast websites, it is easy to get lost. A poorly designed site can cost your company potential business.

That is why today we present you a list of your top web designers on legiit.com

1. AmedAbraham - Fancy!



Amed is one of our top rated freelance web designers.

Specializing in Search Engine Optimization as well, he gave up his career as a pharmacist to follow his passion in digital marketing. Amed has been building websites since the age of 10 and using his wonderful design skills ever since.

The web design you are getting with Amed is "Ferrari" quality for a fraction of the price. The unprecedented skills of this highly talented freelancer bring high quality professionally designed sites for hundreds of happy customers around the world.

By combining "the principles and elements of 'Design' and Color-Harmony to every SINGLE design" he is able to produce jaw-dropping designs each time. And no two designs are the same. Unless that is your goal, Amed can emulate anything for you! Regardless of what your project scope is, Amed will sort you out.

What You Get With AmedAbraham

✔ Web-Design from an Expert in Graphics

Being a graphic designer first and foremost in his early career, Amed understands colors like no other. Ever found yourself browsing the web endless until something stood out to you and you simply stopped scrolling? This is the effect you're getting with Amed. At a very reasonable price.

✔ Content Design

Another area where Amed truly shines is his signature "Content Design".

Many freelancers can design great websites but do they actually know what content should go where? Most of the time a finished website will have random "lorem ipsum" content. Having a strong background in content marketing, Amed sets the foundation for a well-optimized site for SEO.

Well, you won't get that with Amed! As Amed puts it: "It's not easy to design sections to 'better' represent each paragraph or piece of content that is written for a given web-page."

This creates a host of problems with the entire site layout. Amed puts in extra effort making sure each section matches its content perfectly. He will go out of his way to maintain the same flow of colors, send a clear message to the reader, and tell a story with your website. All that while retaining your band identity and purpose.

✔ Web Design From An SEO Expert

Having completed over 1000 orders on legiit.com, Amed is a veteran in the SEO space. When you order a website from this freelancer, you will get basic SEO included in the package.

✔ Choose Your Favorite Website Builder!

Amed is well-versed in nearly every Wordpress page builder available. You can pick between Divi Builder, Visual Composer, WP Bakery, Tatsu, Beaver Builder, and Elementor! We will admit, it is not easy to find a freelancer skilled in so many web technologies.

✔ Get Hot Bonuses!

Amed truly caters to his clients by offering unmatched bonuses with this service. These extra features will set the foundation for success moving forward with your new site.

Along with a shiny new site you will get:

  • SEO Foundation For A New Site (Whitehat Links, Profile Links ... etc)
  • Two custom logos for you new site design to match the branding and the feel of your company - you don't have to worry about hiring a graphic designer
  • Included On-Page SEO from an SEO specialist
  • Schema Markup Integration - another thing you don't have to worry about when setting up your new site
  • Free premium plugins
  • Free website builder license
  • Mobile optimizations - this is absolutely necessary for any successful site

✔ Trusted

Amed's service has been praised by industry professionals. He has helped people like Jeff Coseo (MissingLink) | DripFeedNation (Caleb Bourquin) | Rob Rizk, DJ Nelz (works with Snoop Dogg).

He also serviced startups and agencies in the US, UK, CA, Australia.

2. Azharkhan01 - Premium Done For You Site

Mr. Khan is another rockstar freelance web designer.

He has been in the website design business for a long time. Khan's local sites have been proven to turn hungry customers into hot leads.

Planning and designing websites is his true passion. He has helped many large agencies and solopreneurs in their business journey. Many of his first time clients become long-term partnerships.

What You Get With Azharkhan01

✔ Responsive Web-Design Built With Divi Or Elementor

Mr. Khan has extensive experience in working with Divi and Elementor. These two popular website builders make it easy for you to customize your site and make any future changes hassle-free.

All his designs are unique and tailored to your needs and niche.

✔ Professional logo

This package also includes a professionally designed logo. You don't need to worry about hiring a dedicated designer as Mr. Khan will deliver a beautifully designed logo that will match your entire site's design.

✔ Keyword Research and Competition Analysis

What we really loved about the Premium package is that with this service you get up to 10,000+ words of content. The value you are getting here is pretty crazy, especially considering that well-researched content can get very pricey. You are literally saving hundreds of dollars on this order.

✔ Free Bonuses

Mr. Khan provides a fully rounded service for all his clients. A well designed site from Mr. Khan will also have some extra features that might prove invaluable.

Here's what you will get with Mr. Khan's service:

  • On-Page SEO Including H1, H2 Tags, Interlinking, Meta description
  • Technical SEO Fixes
  • Social Media Icons & Links Setup
  • Google Properties Setup - Youtube, Google Map and linked
  • Schema , OG Tags
  • Speed Optimization For Fast Loading
  • Premium backup and security plugin

✔ Trusted

Mr. Khan's web design service has been used by industry professionals. He has helped many big agencies grow and flourish.

3. Dmz - Ultimate Unique Website Design Package

Dmz is a full-time WordPress developer and hosting provider.

Adham builds innovative, new age websites that drive traffic and customers. His main focus is effective service which paves the road to "establishing and maintaining long-term relationships" with his clients.

Dmz is a trusted web designer that brings the "wow" factor. This is crucial if you want to speak to your audience and make them stay on your website.

On top of that, DMZ is endorsed by the founder of Legiit andSuperstar SEO, Chris M. Walker, Scott Allen and one of the top freelancers worldwide, Barry Page.

What You Get With Dmz

✔ Elementor PRO License. ($49 Worth)

No need to worry about hidden costs and fees. Dmz includes a free Elementor PRO License so you don't have to buy one and spend more of your hard earned cash.

✔ Responsive design that looks great on any device

A modern website cannot just look good on a desktop computer. With the advent of smartphones, come new mobile technologies. This is why having a website that is fully mobile friendly is a must have in this day and age. You won't have to worry about users bouncing from your website because they couldn't read a piece of text that wasn't properly scaled for mobile devices.

✔ Rocket Speed website loading through premium plugin. ($39 Worth)

Site speed is a major ranking factor when it comes to ranking in Google. Did you ever find yourself counting seconds in your head after landing on a slow website? Well, we feel your pain! But the good news is, it will not be your website!

Dmz websites are lightning fast and powered by speed optimization plugins.

✔ Images Optimization via premium plugins. ($5 Worth)

A fast website cannot exist without properly optimized images. Dmz throws in premium image optimization plugins that help keep your images compressed while still looking great-

✔ Installation & Professional Migration of the most current version of WordPress. ($60 Worth)

Migrating a website from one host to another can be a daunting task. With Dmz, you can forget about the headache of moving your website. Sit back, relax, and enjoy a safe and secure site migration.

✔ Advanced  forms and shopping features (Optional)

✔ White Label Design

4. GTheWebMonster - Premium Package 10-Page Website

GTheWebMonster builds stunning lead gen sites, local business sites, e-commerce shops and much more.

If you are just starting a new business, Galal will help you make it a reality. It doesn't matter whether you are a local dentist, lawyer, plumber or dabble in affiliate marketing, Galal will deliver a perfect site tailored to your needs.

What You Get With GTheWebMonster

✔ A Memorable Logo That Stands Out

You only have a few seconds to get the attention of a potential customer. What is the best way to do that? An original logo!

All Galal's sites come with a meticulously designed logo that will surely make heads turn.

✔ Search Engine Optimized

Galal also understands the importance of SEO and its impact on your visibility in Google.

✔ Custom Design Elements Based On Your Niche

Galal takes great pride in providing the proper solutions to his customer's needs. Before starting a project, Galal suggests taking notes on design elements you like.

If you have any sites you like, don't hesitate to send them over to Galal. These will serve as references and help him better understand the vision and image of your business.

You can also use your existing logo and kick it up a notch with Galal. A truly wonderful service that is hard to find anywhere else.

Galal's unique style and approach makes the whole experience very personal. He makes sure every single client is happy.

✔ eCommerce Features

Want to sell your goods online but not sure how to do it? Galal will help you with his extensive expertise in e-commerce solutions.

He will help you to design your storefront, add shopping cart and checkout features that are essential in any online shop.

Looking to dabble in drop shipping? Well, for good reason! Drop shipping is a growing sector where you can drop ship products from a supplier directly to your customer's doorstep. Galal will guide you on every step of the way on how to do it the right way.

✔ Trusted

Galal has a stellar 5-star record. You simply cannot go wrong with this trusted legiit seller. He will communicate with you to understand your goals and ensure you are on the same page before starting your next project.

5. Theseocrunch - Diamond Package

With 5 years of experience, Theseocrunch has delivered impressive web designs in his career.

His main areas of expertise lie in local and affiliate marketing.

Theseocrunch's is heavily focused on SEO making sure you get your business in front of the right audience.

What You Get With Theseocrunch

✔ Awesome Design

Theseocrunch delivers exceptional mobile-friendly designs in any niche. They are beautifully crafted to suit your business and serve your customers in the best way possible.

The website you get is focused on conversions. Conversion Rate Optimization is an important part of a site that turns cold leads into happy customers. Theseocrunch makes sure your site makes them want to click, buy, order, or fill out forms.

✔ On Page SEO

No website is complete without SEO these days. Even the prettiest website will not do well in Google if it is not SEO friendly. Your brand new site will not only look sexy but will also be fully optimized for the best visibility in search engines.

✔ 5 Basic Pages (About us, Contact us, TOS, Privacy Policy, Sitemap)

Every site built by Theseocrunch comes with 5 standard pages (About us, Contact us, TOS, Privacy Policy, Sitemap) with unique content. These pages are essential if you want to run a successful online business.

✔ Relevant Images

Not everybody knows this but copyright-free images are crucial for any local website. There are situations where using stock images from the web just won't cut it. You might even run into legal issues if you use unauthorized images downloaded from the web.

With Theseocrunch service, you won't have to worry about that! Theseocrunch will take care of that. He always delivers high-quality images that are relevant to your business.

Should You Hire A Web Designer Or Do It Yourself?

If you don't want to hire a web designer you can use a website builder.

A website builder is a software that is a visual representation of hard-coded elements called blocks. These blocks are beginner-friendly and can be used to build a professional looking website.

What Is A Website Builder?

A website builder is a building software that uses visual and text elements to build sites.

They usually feature draggable building blocks. These blocks can be:

  • Text
  • Video
  • Audio
  • Forms
  • Animations

These web design tools can be both online and offline. One of the major differences is that a website builder does not require the knowledge of coding languages. That being said, almost every website builder features custom code snippets and modifications ranging from a single web page to the entire website. This allows you to get a site up and running in no time.

The premium builders feature frequent updates, add-ons, and customer support. The included theme templates are readymade designs available for inspiration. These can be fully customized and can serve as building blocks for inspiration. This can be a perfect solution for small businesses starting out.

It is important to note that not all website builders are the same. Here are some of the downsides:

  • Slow
  • Code bloat
  • Not responsive
  • Limited customization features
  • Security issues
  • Not SEO-optimized

The growing number of websites each year brings more competitors and malicious web practices. You should always make sure your website builder if up to date for the latest virus and spy software.

All things considered, building your own website can be a lot of fun but it can also take a lot of your time.

You will have to ask yourself how you can utilize your time in the best way to quickly grow your business.

One popular website builder for e-commerce stores is Shopify.

It is an easy to use drag and drop builder. You can build a fully functional website with products and services in an hour or two. However, more advanced features such as SEO, marketing and design might still require hiring a web designer.

How Does A Website Builder Work?

A website builder is a piece of software that is usually deployed on an online server. It is a visual tool that lets you design a website without spending tens of thousands dollars with an agency.

How to build a website with a website builder

  • Login to Wordpress and pick your website theme
  • Find website templates and choose the one you like
  • Hit apply and let the website update with the new template
  • After the update is complete you can edit insert your own content and make further changes

Every template lets users customize colors, fonts, images, videos, create animations, transitions, dividers, folding boxes, and sliders.

All of this can be done without the need to know how to code.

Most website builders feature templates for subpages such as a contact page, service page and many others that make the design process a breeze for a new business. Pretty nifty!

If you want to go deeper you always have an option to custom code additional features into any web page of your choice. The possibilities are endless here. Time to get your inner creative child out!

The thing that separates a website builder from hard code is that it lets you visualize your website concept in a matter of minutes by dragging and dropping square objects in the layout.

Many creatives and artists love this because a website builder allows them to get the idea out so fast that it removes the pain of creation for them.

Let's also not forget that a website builder can save money in the long run if you choose to go that path.

Pros:

  • You can get a new site live in a matter of few hours
  • Easy to use and beginner friendly
  • Cheaper compared to a design agency
  • Gives you more control
  • Can learn about web design and other aspects of content design

Cons:

  • Time consuming
  • Design limits from the templates and themes
  • Gives you more control
  • Can learn about web design and other aspects of content design
  • Difficult to scale

How Do I Choose a Website Builder?

If you choose to become a web designer yourself you can choose from the many available website builders out there. These come with additional features such as web hosting, customer support, speed optimizations, basic SEO, website creation guides and many more. Some of our favorites are:

Hiring A Website Designer: Final Thoughts

Not everybody is ready to hire a website designer. Especially in the deginning stages of their digital journey. Let's recap:

Only hire a web designer if you

  • Have a spare budget
  • Don't want to deal with the development process
  • You have a larger site that requires a lot of work
  • You want to outsource some of the work

Only use a website builder if you

  • Want to save on costs
  • Like to use visual drag and drop builders
  • Are willing to learn more about web design

If you have more questions about hiring web designers to work on your own site, don't hesitate to ask them in the comments section below!

About the Author

bartmagera

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Hi, I'm Bart Magera. I'm a technical SEO Architect and Author. I specialize in reverse engineering competitors and solving problems.

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