Whether you're a pro video editor yourself, or a digital marketing agency, you can't do it all.
Even with an in-house expert, you'll need fresh ideas from time to time on your video content. But that's only one reason you should outsource video editing.
There are more β and we'll share it all with you. However, before we delve into the details, check the overview of what you can expect in this post:
- 11 reasons you should outsource video editing
- How to outsource video editing
- The best talents you can trust to edit your video content
11 Reasons You Should Outsource Video Editing
Cost-effectiveness
We are all in business to make the most profits from the least possible investment. Fortunately, that is what you'll get when you outsource your video editing.
For starters, you won't spend money on training. Neither must you commit to anyone.
Now, compare that to hiring an in-house video editor, and you'd see just how much you'll save.
Let's give you a perspective! For example, an in-house video editor will charge you far more than freelancers. Yet, youβd spend additional money on seasonal training. The worst part: your editor might turn out sick or have a family urgency - and your output will suffer. Note: weβre not saying you shouldnβt care for your hires.
But what will happen to your clients? Will you delay your scheduled YouTube content because of your commitment and lose traffic? Bottom line: you'd lose revenue and returns on investment. And frankly, that is not a cost-effective approach to managing a business. With freelancers, on the other hand, you won't suffer any loss.
Access To A Wide Pool Of Talent
If you're not spending on training, how can you get the best video editing services ?
One of the appeals of outsourcing is its pool of talent. You'd have access to a diverse range of experts across different backgrounds, experiences, and time zones. In other words, you can key into the diversities to improve your business and satisfy your audience. The best part: You'll always find someone ready to help regardless of your budget.
In some cases, you can even get the best video editor for less. How?
Get More Stuff Done For Less
The chances are that a freelance video editor will occasionally offer discounts.
That is something you can key into, especially if you're a small-scale video marketing agency. Mind you: discounts don't mean a seller is a quack. Such a seller might be feeling cheerful. Or they might be new to a particular platform and are looking to build their businesses. Either way, you can get more video editing done for a fraction of the cost.
You'd get quality work, and the editor will get some reviews β everybody wins. Note: youβre not a cheapskate for using or searching for discount codes! Suggested reading: How To Find The Best Promos On Legiit
Quick Results
Whether you hire a freelance YouTube video editor or a brand media specialist, one thing is constant: quick delivery.
The freelancer you want to hire will likely have fixed timelines. So, you can choose whoever meets your purposes. Also, you can fast-track your video editing needs with your desired editor. However, itβll cost a few more bucks. In any case, the cost will be cheaper than an in-house editor who might take forever to edit your content. Note: quick results donβt translate to poor-quality work.
The freelancer who listed a timeline knows he can deliver within that timeframe. So, rest easy!
Saves You Time

Letβs say you donβt need an in-house video editor.
Perhaps youβre a pro yourself; maybe you even sell one or two vlog editing services! But be frank, how many can you put out in a week?
Wonβt you suffer a couple of hiatus and blocks along the way? Video editing can be hectic; youβd have to watch long hours of content β which will mostly be boring. And youβd have to sprinkle your magic to turn the boredom into fun. All that work requires laser focus and time. In essence, you can only do so much by yourself before you break down.
Fortunately, you can outsource some work and save yourself some time. Also read: 4 Types Of Videos For Marketing Your Brand
Invest Time In Brainstorming New Video Ideas
The time outsourcing freed up for you will be crucial to growing your business.
For once, you can rest easy knowing that professionals (in the same vein as you) are handling your video editing. That comfort alone will spur you to think of new ways to edit your content. And if youβre one with a YouTube channel on the side, you can use your free time to generate new content ideas . Either way, youβll cover more grounds, satisfy your clients and audience, and maybe even scale up your business.
Scaling Your Business
We mentioned how outsourcing video editing saves costs for small-scale video marketing agencies.
However, there is more to cost-effectiveness and quick results. Think about it, why not extract the opportunity for the big picture? Use freelance video editors to scale your business and shoot up your revenue. However, you might need to test a couple of sellers to build a team. You can check their deliveries and qualities.
And if you want to be specific about what you want, you can design briefs and guides to help your team. In any case, you'd save more time and money than if you had hired an in-house video editor. On team-building and management, check this post for insights!
By-pass The Hiring Process Of In-house Video Editors

Another reason itβs best to upscale your business with freelance video editors is the relative ease of managing your hires.
For a start, you can avoid the drudgery of typical hiring processes. You can say no more to the series of interviews and tests.
In fact, in the case of creative niches like video editing, interviews might be one of the limiting factors. With freelancers, you can read reviews firsthand and check portfolios. Doing so will even fast-track the hiring process. However, if you like to be detailed, you can still schedule a 15 mins zoom call. That would likely be to introduce your company and ideals to your hires! Also read: The Importance Of Delegation To Growing Your Business
Extra Eyesight On Your Video Content
You might argue you donβt need to upscale your business. Even if that is the case, having a fresh perspective will do your video content some good.
The chances are that your routines are already less inspiring. Now, we don't mean you are less of an expert at your vlog editing services. Nevertheless, your audience and clients will crave a breath of new air β which you can't provide. But if you let a third-party edit your video content, you can change the narrative. On the bright side: the entire process can even help sharpen your storytelling skills.
Streamlined And Refined Storytelling
The ultimate aim of businesses and individuals is to constantly improve on what they are doing. For you, outsourcing can help achieve that apex.
Working with freelancers with diverse sets of experience and backgrounds will help you serve your audience better.
For example, the chances are that you'd meet hires that are skilled at SEO copywriting as well as video editing. With such a person, you'll sharpen your storytelling skills. In particular, you'll edit your video content to convert viewers rather than just entertain them. You might even learn how to optimize videos for search engines.
Flexibility
The flexibility of outsourcing is perhaps its best appeal. You will bypass 8-5 conventions and meet your deadlines. How?
For example, say you hire a YouTube video editor who stays in an area 5 hours ahead of EST.
You'll receive your content faster and meet your schedule even when such freelancers miss the deadlines by some hours. Time zone aside, outsourcing helps you adapt to different audiences and clients. If you stumble across any difficulty, you can always ride on your freelancers' wealth of experience. And that right there is why outsourcing video editing is something you should consider. But, how can you get started?
How To Outsource Video Editing In 3 Simple Steps
Find Trusted Video Editors
As much as we task you to let freelancers edit your videos, you canβt just hire anyone. You need to do your due diligence. And that doesnβt have to be a CIA level of scrutiny; just check the profile and reviews of your preferred video editor. From a freelancer's reviews, you can deduct if he is worth your time. But if you prefer what we recommend for you, here are the top sellers in the video editing category on Legiit:- Professional video editing by Usama
- Professional video editing for YouTube
- High-end video editing service with 24hrs delivery time
Look Out For Two Specific Qualities
After deciding on the freelancers to use, donβt commit them to any work yet. Instead, study their sales description and reviews to check the qualities below:- Availability β check the last seen to ascertain this quality
- Attitude β the way a seller replies to reviews (particularly negative reviews) speaks volumes about their behavior and customer relationship