Are you a content marketer? Or you have been trying to become one in digital marketing?
If so, then you might already know how important blogs and blog posts are for content marketing. Content is your PRIMARY WEAPON when it comes to content marketing.
…and the best marketers are always learning and adapting their skills to remain relevant in their field.
However, there are hundreds of blog posts published on the internet every day, which makes it difficult for a reader to decide which ones they should read.
It’s not that all blog posts are unimportant or useless—it’s just that there are so many of them and very few of them stand out as truly exceptional.
Since there is such an overwhelming quantity of blog posts available online, we thought it would be helpful to compile a cheaters guide to the 22 best marketing blogs for 2024—which you can follow and build your skills.
Before we get started, let’s first look at what makes a good marketing blog in a nutshell.
What Makes A Good Marketing Blog?
For this list, you’ll find blogs that:
- Offer high-quality and relevant content for a well-defined audience
- Are updated regularly
- Have attractive features and user-friendly design
- Are easy to find on search engines
- Are well-regarded by industry experts
Don’t miss a point in the following list and plus marketing blog examples covered there and a bonus tip at the end!
22 Best Digital Marketing Blogs For 2024—What To Look Out For? (+Examples)
1. Legiit Blog—Freelancing and Business
Legiit is a community-driven freelance marketplace and platform for freelancers by freelancers.
You can find talented professionals that offer 24-hour delivery with unbeatable value to grow your business—where your business is worth more than $5.
Their blog is driven to empower freelancers to get and learn the best trends in their respective niches while tackling emerging topics and news to help business owners make the right choices.
Topics tackled in this blog include;
- Freelancing
- Affiliate marketing
- Business
- eCommerce
- Growth
- Social media marketing
- SEO
Expert Picks;
2. Superstar SEO—Cut Edge SEO
The superstar SEO blog publishes blog posts that focus on a variety of topics related to search engine optimization, including backlinking, content strategy, and content marketing.
The blog is written by Chris M. Walkers, a well-known SEO expert, multiple business owner, and entrepreneur who has been working in the industry for many years.
His blog posts are perfect for both beginners and experienced SEOs, as well as content marketers who want to broaden their SEO knowledge.
Expert Picks:
3. Neil Patel—Marketing Consultancy
The marketing consultant blog is written by Neil Patel, who is an award-winning marketer and blogger.
His blog focuses on his experience and gives advice in;
- Content marketing
- Growth hacking
- and customer acquisition, with a specific focus on email marketing.
“Free resources, articles, guides, and templates to help you grow your traffic and revenue.”
Expert Picks:
4. HubSpot—Marketing Basics
HubSpot is a software company that specializes in inbound marketing solutions, including content marketing.
Their blog provides information and advice on;
- Marketing strategies
- Guides and tutorials that can help both beginners and experienced marketers.
Expert Picks:
5. Kajabi—Personal Development
Kajabi is an e-commerce software that helps businesses sell their products online, as well as offers blogging tools, marketing automation, and analytics.
Their blog is focused on:
- Content marketing-Marketing automation
- Personal development-Blogging
Expert Picks:
6. Smarp—Workplace Communication
If you are looking forward to reaching all your employees, from corporate to the frontline, with targeted communications, then smarp should be your next destination.
Their blog offers advice, guides, and tips for improving workplace communication, as well as content marketing.
Expert Picks:
7. Mozambique—Travel Blog
This is a popular travel and lifestyle blog featuring travel tips, fashion, food, and photography from around the world from a practical experience point.
Whether you're a reader or a traveler, these blogs are created to inspire you to enter the enticing world of Mozambique!
Expert Picks:
8. Leanplum—Mobile Marketing
Leanplum is a mobile marketing automation software that optimizes audiences and content for better engagement.
Their blog focuses on;
- Mobile marketing and communications
- Advice and tips for new marketers
- Marketing statistics
Expert Picks:
9. Content Marketing Institute—Content Marketing Blog
This blog is published by the content marketing institute, an organization dedicated to educating people about content marketing.
Their blog posts focus primarily on digital marketing, and how it has evolved over the years and helps both new beginners and experienced marketers broaden their knowledge.
Expert Picks:
10. Personal Brand Blog—Build Personal Branding
This blog is focused on content strategy and personal branding, and it is a great resource for both beginning and experienced content marketers to become more recognized in their industry.
“Learn How to Build a Powerful Personal Brand That Will Differentiate You and Allow You To Compete in the Global Marketplace.” -Personal Brand Blog
Expert Picks:
11. Polymail—Productivity and Email Marketing
As a content marketer, it’s likely that you spend a lot of time dealing with emails—and that can be a very overwhelming task.
Polymail is a useful blog that gives advice on how to improve productivity by optimizing your emails and managing them more efficiently.
Expert Picks:
12. Orbit Media—Content Marketing Tips
Orbit Media is a blog that offers tips and advice for entrepreneurs and small-business owners who are looking to build their brands and promote their products.
If you’re a content marketer who struggles with ways to create blog posts or how to promote them once they’re published, this blog can help.
“Practical tips for content marketing, analytics, and web design”
Expert Picks:
13. Unbounce—Landing Page Tips
Unbounce is a useful blog that focuses on landing pages and conversion optimization strategies.
If you’re a content marketer who has struggled to create effective landing pages or if you’ve been having trouble converting visitors into customers, this blog can help.
You can learn a lot from this blog;
- Including tips on how to create the best possible landing pages
- How to use psychological triggers to convert your visitors.
Expert Picks:
14. Marketo—Marketing
Whether you’re a B2B marketer or a B2C content marketer, you probably know that marketing is a crucial part of any business—large or small, online or offline.
Marketo is a blog that focuses on marketing strategies and best practices, and if you’re looking for a blog that provides actionable advice on digital marketing and sales, you should follow this blog.
Expert Picks:
15. Mirasee—Online Courses
This blog provides tips and advice for entrepreneurs and small-business owners who are looking to create better online courses.
If you’re a content marketer who has been struggling to create effective online courses or if you want to learn how to create better online courses, you should follow this blog.
Expert Picks:
16. Buffer—Social Media Marketing
Buffer is run by a team of experienced social media marketers, and they publish helpful blog posts on a regular basis.
The blog focuses on social media marketing and helps content marketers learn how to create better social media posts and manage multiple social media accounts
Expert Picks:
17. EMarketer—Marketing Tips
EMarketer is a blog that focuses on marketing trends.
If you’re a content marketer who has been struggling to learn marketing strategies or if you want to learn how to become a better marketer with great conversion rates, you should follow this blog.
Expert Picks:
18. Copyblogger—Copywriting Hacks
Whether you consider yourself an expert writer or a newbie, you need to keep sharpening your writing skills and tools every day.
Copyblogger is a website dedicated to helping writers and marketers learn helpful tips on content writing and marketing.
“We Don’t Just Teach Content Marketing — It’s How We Built Our Company” -Copyblogger
Expert Picks:
19. Social Media Examiner—Digital Marketing
Social Media Examiner is a blog that focuses on digital marketing trends and best practices, to help content marketers learn digital marketing strategies.
Social Media Examiner is run by a team of experienced digital marketers, and they publish helpful blog posts including tips on how to create better social media posts and how to manage your email campaigns.
Expert Picks:
20. BigCommerce—eCommerce
BigCommerce is a blog run by e-commerce experts that focuses on eCommerce best practices and has articles that help business owners create effective eCommerce stores.
You can learn a lot from this blog, including tips on how to create effective product pages and how to run successful eCommerce campaigns.
“We provide actionable insights to help you stay on the cutting edge of e-commerce.”
Expert Picks:
21.ConversionXL—Conversion Optimization
ConversionXL is a blog that focuses on conversion optimization strategies. Some aspects of optimization you can leverage from their blogs include;
- How to create better websites
- How to create better lead magnets
- How to create better landing pages.
Expert Picks:
22. AdWords—Google ads Tips
This blog by google is focused on providing evolving news, tips, and information on Google Ads and Commerce products.
Expert Picks:
The above digital marketing blogs have made tremendous success—that you wouldn’t ignore. Which one did you like? How do you plan to leverage them?
Bonus Tip: Sell or Outsource Your Services on Legiit
The business environment at the moment dictates that specialization is the surefire way to go for businesses and brands.
It is best that everybody spends time doing best what they are comfortable with and giving a chance to someone else to do what they are best at as well.
…live and let live kind of principle.
Legiit, a community-driven freelance marketplace, and platform built to not only allow freelancers to sell their services but for businesses to outsource their services.
All you need to do is sign up at Legiit, create an account, list services, or search for courses, join our Legiit Facebook Group and Get More Stuff Done.
The first content marketing blog had so much value, did you notice that or ask yourself why? It’s because blogs have been written to address marketing challenges in a way that nobody does.
Now that you know the motivation behind our existence and why we do best what we do, it is time you do what is best as well.
Sign up on Legiit Now!
Final Thoughts
If you carefully follow the above blogs, you will surely learn amazing things you never knew existed in the content marketing industry.
They will help you;
- Become a successful content marketer
- Understand your audience
- Create engaging content
- Give you a direction in the content marketing world
Thank you and all the best in your business growth and personal development journey.
Marketing Blogs: Frequently Asked Questions
What are marketing blogs?
The marketing strategy uses blogs to address potential customers directly and individually, thus achieving customer loyalty for their own brand.
How do I write a marketing blog?
- Ask the right questions.
- Do your research.
- Build a structure.
- Prepare a keyword list.
- Data is everything.
- Think of your audience.
Is blogging effective in marketing?
Blogging can increase website traffic, build trust with customers, and business growth.
What are the best Marketing Blogs?
- Legiit Blog
- Superstar SEO blog
- ConversionXL
What are the best marketing YouTube channels?
- Wes McDowell
- Google Small Business
- AppSumo
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