Press Release on authority news sites. Get in the Map Pack!

Why Press Releases
If you are here you probably already know the power of press releases especially as it relates to local SEO but for those of you who are new to press releases this is one of the fastest ways to build trust and authority for your local clients even if their site is brand spankin new!

We have been using these for our clients now for a while and have been amazed by the results. The power is due to the fact that the news sites your release gets published on are all highly authoritative sites that provide a link back to your site with a citation as well. We have seen clients pop into the map pack as early as the second month of running releases for them.

This is not a replacement for doing good SEO for your clients. You should of course optimize your site first and build your foundation links, and build your main citations.

After having done those things, running press releases monthly will help you dominate the Serps and get real traffic flowing to your site, not to mention sending your clients a report every month on the 400 to 500 + authority sites you were able to get them published gives them even greater confidence in your services.

Why Monthly (or every few months)
We distribute your Press Release to tons of real media outlets (over 1200). Our distribution reaches even more High Authority Media Outlets than services like PRWeb. These are sites including numerous broadcast TV and Radio news sites.

These sites get real traffic but your press release will not be on the homepage of one of these sites. These are on interior pages that get purged from time to time. We have no control over how long a press release remains on one of these sites but typically it is longer than 30 days. The reason we run releases monthly (or every few months) and recommend that you do too is to ensure our clients always have a link and cittions pointing back to them from these highly authoritative sites which is allowing us to crush it on a local level. Why local? Most of these sites publish the NAP with the release so you can understand the power that this has for pushing clients into the snack pack.  

How can you use this?
Besides using this to kill it with your local SEO clients and push them into the map pack this is great for getting them increased visibility and credibility online. It is simply great for their reputation. Use this when you have a piece of particularly newsworthy news to share, especially within a financial or business context. You can then have a link on your site that says as seen on ... or featured on ... to build more credibility and brand awareness. You can also use this for reputation management in the case where you want to repair an online reputation for a business or person and need a way to really get a new message out quickly. Running a press release to a new site will help rapidly speed up the indexing process by quickly getting you a large number of high authority backlinks in a way that is totally white hat and safe. This is also great for affiliate sites to promote a specific product or service.  

Frequently Asked Questions

Can I include an image with my press release?
Yes. Only 1 image per release will be distributed but you can include up to 3 images and the clients logo. Make sure you let us know which image is the preferred image.

Can I write the press release myself and have you publish it?
Yes. But to ensure maximum pick up we will have our writer edit it so that it is written in a way that it will not get rejected. All press releases must be written in third person. Press releases written in the first person will get rejected. The only exception to this is where you quote a statement from someone such as quoting a google review.  

Can I include more than one backlink in my press release?
Yes. But limit it to two and quite honestly since this could be published on over 500 sites I recommend one backlink using a url or brand anchor. If you have too many backlinks it could get labeled as spam and rejected or limited in its distribution. If you want to link out with an anchor besides a url or brand link we can do that but we do not recommend it and it could have negative affects on your SEO since it can greatly throw off your anchor text distribution.

Can I include a video in my press release?
Yes. You are able to include a video in short URL form. Some news sites which publish your release will simply link to the video while others will embed it.

How long can my press release be?
It is actually best to keep the release between 350 to 500 words. Remember that the goal is to get them interested enough to click the link and transition to your site. We include the link early on in the release for SEO benefit but also to transition people to the site. This also provides greater SEO benefits since traffic is good. You can include more text than that but the better performing releases are the shorter ones.

Do you provide a report?
Yes. I provide a report of the initial distribution which will include between 400 and 500+ sites typically but the distribution spreads from there to bloggers as well as other sources which we are unable to report on but you may find through google search.

Can I see a sample report?
Sure. Message me and I will send you a sample report.

Do you guarantee rankings or snack pack inclusion?
No. All I can share is my own experience and what others have said from running releases. If you follow the guidelines above and run the releases monthly or every few months I will be very surprised if you don't crush it.

Does this price include a written press release?
Yes. Our writers will write an ideal press release between 350 - 500 words for maximum pick up and SEO benefits based on the information you provide.

Can I get the release faster than 21 days?
Yes. I say 21 days because I want to give adequate time for you to review your release and request any changes but if you have a special deadline let us know and we will do what we can to accommodate your request.

Will my press release be permanent on these sites?
No. News sites mostly keep the major news in their archives and purge less important news every 2 to 3 months. By running releases frequently you are able to keep a link pointing back to your site on these sites continually which is a very powerful ranking factor. We can set you up on a monthly service if you are interested.