GET THE FULL SEO VALUE OF YOUR CONTENT!!!!
If you have not optimized your video and audio content to text format yet - you are losing out on SERIOUS Ranking Juice!!!!
We all know the expression "Content is King" - and so we work tirelessly to produce this high quality content that is going to give our visitors an amazing experience - and a lot of us succeed in doing just that. We create this amazing content, the visitors who have found our site before keep coming back - but we're just not seeing the organic growth that we should be seeing.. Why is that? What are we missing here?
Google Bot is programmed to scan your content and analyze it, which is a huge factor in deciding what is considered a relevant search for your site to be found in, what your site is about, and what it's visitors would be looking for and interested in. Google bot has come a LOONG way since it's inception, and it can go as far as to understand and accurately interpret synnonyms and related likes and dislikes, create buyer personas to scary accurate deail when considering the accuracy of the products you end up getting marketed.
But remember - Google Bot can only analyze what it can READ - and, as will probably remain the case for quite some time, Google Bot is not designed to read Audio and Video, Only TEXT.
So if you're sitting on a goldmine of valuable information in video and audio form, with no text transcription to accompany it, you are missing out on 90% of the potential organic traffic that you could be generating from that content!!!
STOP THE BLEEDING!!!
GET THE FULL SEO VALUE OF YOUR CONTENT!!!!
If you have not optimized your video and audio content to text format yet - you are losing out on SERIOUS Ranking Juice!!!!
We all know the expression "Content is King" - and so we work tirelessly to produce this high quality content that is going to give our visitors an amazing experience - and a lot of us succeed in doing just that. We create this amazing content, the visitors who have found our site before keep coming back - but we're just not seeing the organic growth that we should be seeing.. Why is that? What are we missing here?
Google Bot is programmed to scan your content and analyze it, which is a huge factor in deciding what is considered a relevant search for your site to be found in, what your site is about, and what it's visitors would be looking for and interested in. Google bot has come a LOONG way since it's inception, and it can go as far as to understand and accurately interpret synnonyms and related likes and dislikes, create buyer personas to scary accurate deail when considering the accuracy of the products you end up getting marketed.
But remember - Google Bot can only analyze what it can READ - and, as will probably remain the case for quite some time, Google Bot is not designed to read Audio and Video, Only TEXT.
So if you're sitting on a goldmine of valuable information in video and audio form, with no text transcription to accompany it, you are missing out on 90% of the potential organic traffic that you could be generating from that content!!!
STOP THE BLEEDING!!!
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